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SEOReseller

Sample deliverables

See exactly what you'd forward to your client

These samples show the format and level of detail of each deliverable. They are built from fictional businesses on reserved example domains. They are not client work and show nothing about results.

Example · fictional data · not a client report

Link placement delivery report

Order LB-EXAMPLE · Client: Fictional Garden Supplies (garden-supplies.example) · 4 placements

Ordered
4
Live
2
Replaced
1
Awaiting approval
1
PublisherFit and evidenceLive URLTarget · anchorAttributes as publishedStatus
gardenjournal.exampleHome gardening guides, weekly posts.
Traffic: third-party est. 4,100/mo, checked 2026-10-12
gardenjournal.example/raised-bed-soil-mix//raised-beds/
“cedar raised bed kits”
rel="sponsored"
Labelled “Sponsored”
Live · found 2026-10-21
urbangrow.testSmall-space growing; editorial contributor programme.
Traffic: third-party est. 2,300/mo, checked 2026-10-12
urbangrow.test/balcony-planters-guide//planters/
“Fictional Garden Supplies”
rel="nofollow"
Publisher policy for contributor links
Live · found 2026-10-23
homestead-notes.example
replaces backyard-weekly.example
Original publisher stopped accepting contributions after approval. Replacement passed the same criteria.Not yet published/compost-bins/
“compost bin guide”
Recorded when liveReplaced · content in review
diy-notes.exampleDIY and garden projects.
Traffic: third-party est. 1,700/mo, checked 2026-10-12
Not yet published/raised-beds/
Anchor pending
Recorded when liveAwaiting your content approval

Why traffic has a date: third-party estimates change and differ between tools. The date shows when the check was made; it is not a forecast.

What this report doesn't include: ranking or traffic changes for the client. Those depend on far more than these placements.

Example · fictional data · not a client report

SEO audit action plan (excerpt)

Site: shop.example (fictional online store) · Crawl date 2026-10-05

ScopeTechnical review + on-page review of 6 page templates

Crawl2,000-URL limit reached; 14,800 URLs discovered

Not reviewedCheckout, account area, backlink profile

#FindingEvidencePriorityRecommended fixSuggested owner
F1Product variant URLs (?colour=) are indexable and self-canonical, duplicating parent products.312 variant URLs in crawl; 3 sample URLs attached.HighCanonicalise variants to the parent product URL.Developer
F2Internal links still point to pre-migration URLs that 301 redirect.1,140 internal links to redirected URLs; top 20 source pages listed.HighUpdate links in navigation and templates first, then content.Developer + content
F348 category pages share the same title pattern.Title export; template identified.MediumTemplate titles using category name and a qualifier.Developer
F4Product structured data missing availability on 2 of 3 product templates.Rich results test on 3 sample URLs.MediumAdd offers.availability from stock status.Developer
F5Nine blog posts have no internal links pointing to them.Crawl inlinks = 0; list attached.LowLink from relevant category and guide pages.Content

Priority reflects this fictional site's situation (a recent migration and a large product catalogue), not a generic severity score.

Example · fictional data · not a client report

Local listing report, per location

Client: Fictional Plumbing Co · Location 2 of 3 · 100 Example Street, Springfield (fictional address)

Citations

DirectoryActionListing URLStatus
National business directory ACorrected phone numberdirectory-a.example/fictional-plumbing-2Live
Trade directory BNew listingdirectory-b.example/p/48213Pending directory verification
Regional directory CDuplicate found, flagged to youdirectory-c.example/biz/991Awaiting your decision
Map platform DNo change neededmaps-d.example/place/fictionalConsistent

Approved profile changes

FieldBeforeAfterDateApproved by
Secondary category(none)Water heater installation service2026-10-14Agency contact (email, 2026-10-13)
Saturday hoursClosed08:00–12:002026-10-14Business owner via agency

Access note: profile manager access was granted by invitation. At close, the report lists which access the client can remove.

Checklist

What to gather before you brief a white-label partner

Every order

  • Client niche, market and language
  • What the client has ruled out
  • Who approves what, and how fast
  • Your deadline and why it matters

Link building

  • Target pages, in priority order
  • Anchor themes and brand-name rules
  • Competitors or sites to avoid
  • Whether content needs client sign-off

Local SEO and audits

  • Confirmed business details per location
  • Who can send profile invitations
  • Site sections in or out of an audit
  • Recent migrations or redesign dates

Ready? Build a delivery plan. Never include passwords in a brief.

Tell us what your clients need

Share the service, rough scope and market. You'll get a written scope and quote to review. Nothing starts until you agree to it.

  • You keep the client relationship
  • Unbranded deliverables
  • Written scope before work starts